Director, Oncology Marketing
Company: [Sanofi>
Location: Cambridge
Posted on: May 30, 2025
Job Description:
Job Title: Director, Oncology MarketingGrade: L4Hiring Manager:
Thomas SnowLocation: Cambridge, MA, -About the JobSanofi Oncology
is on a mission to modernize and strengthen our customer engagement
model, allowing us to deliver transformative therapy to patients
and meet the unique needs our customers in a new way. The new model
emphasizes agility, precision, and deep alignment with the evolving
needs of oncology providers and patients, setting a new standard in
cancer care. The Oncologist Marketing lead will play a critical
role in this by developing and overseeing the engagement strategy
for oncology healthcare doctors, crafting a tailored and connected
experience across channels. This leader will align content and
channel strategies with oncologist needs, ensuring a data-driven,
customer-centric approach that supports targeted insights and
maximizes engagement impact. This role reports to the Head of US
Oncology Marketing. - -We are an innovative global healthcare
company, committed to transforming the lives of people with immune
challenges, rare diseases and blood disorders, cancers, and
neurological disorders. From R&D to sales, our talented teams
work together, revolutionizing treatment, continually improving
products, understanding unmet needs, and connecting communities. We
chase the miracles of science every single day, pursuing progress
to make a real impact on millions of patients around the world.
-Main Responsibilities: -
- Lead the creation of a comprehensive engagement strategy and
plan focused on oncologists, with an integrated approach that
aligns content and channels to provide a seamless, meaningful
experience. -
- Develop segment-specific messaging and engagement tactics that
resonate with oncologists' needs, challenges, and preferences. -
- Collaborate with the Head of Marketing on the development of
precise oncologist segmentation to enable targeted messaging and
engagement. -
- Actively support the gathering and application of oncologist
insights to refine and personalize the strategy. -
- Lead a team of channel-specific experts (personal,
non-personal/digital, and peer-to-peer) to drive effective
marketing execution, strong omni-channel integration, and optimal
resource allocation. -
- Oversee the design, development, and deployment of a content
strategy and channel mix tailored to oncologists, ensuring the
integration of and optimal balance across digital, in-person, and
non-personal channels. -
- Collaborate closely with cross-functional teams to ensure all
engagement is unified. -
- Guide and align efforts across digital, field, and other CE
roles to deliver a consistent and impactful customer experience. -
- Monitor engagement performance and metrics to assess impact,
make informed adjustments, and drive continuous improvement in
oncologist engagement. -
- Leverage data and analytics to refine strategies, optimize
content and channel effectiveness, and maximize resource
allocation. - - -About You - -
- Bachelor's degree required; advanced degree in business or life
sciences preferred. -
- Marketing experience required. Oncology experience preferred. -
-
- Exceptional communication and analytical skills, with a focus
on high-impact execution and results. - -
- Proven success in customer-centric marketing strategy
development and cross-functional leadership. -
- Ability to travel up to 33%. - - -Why Choose Us?
- Bring the miracles of science to life alongside a supportive,
future-focused team.
- Discover endless opportunities to grow your talent and drive
your career, whether it's through a promotion or lateral move, at
home or internationally.
- Enjoy a thoughtful, well-crafted rewards package that
recognizes your contribution and amplifies your impact.
- Take good care of yourself and your family, with a wide range
of health and wellbeing benefits including high-quality healthcare,
prevention and wellness programs and at least 14 weeks'
gender-neutral parental leave.Sanofi Inc. and its U.S. affiliates
are Equal Opportunity and Affirmative Action employers committed to
a culturally diverse workforce. All qualified applicants will
receive consideration for employment without regard to race; color;
creed; religion; national origin; age; ancestry; nationality;
marital, domestic partnership or civil union status; sex, gender,
gender identity or expression; affectional or sexual orientation;
disability; veteran or military status or liability for military
status; domestic violence victim status; atypical cellular or blood
trait; genetic information (including the refusal to submit to
genetic testing) or any other characteristic protected by
law.#GD-SP ---#LI-SP - -#LI-Onsite#vhdAll compensation will be
determined commensurate with demonstrated experience. Employees may
be eligible to participate in Company employee benefit programs,
and additional benefits information can
Keywords: [Sanofi> , Revere , Director, Oncology Marketing, Executive , Cambridge, Massachusetts
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